Privacy Policy
Last updated: March 2026
1. Who We Are
Cason AI ("we", "us", "our") operates the website at trycason.ai and provides AI-powered outbound calling and lead qualification services. For the purposes of data protection law, Cason AI is the data controller of your personal data.
Contact us at any time regarding your data: hello@trycason.ai
2. Data We Collect
We collect personal data only when you voluntarily provide it through our website forms, or when you interact with our services. The categories of data we collect include:
- —Identity data — first name, last name, company name
- —Contact data — email address, phone number
- —Business data — company size, industry, call volume, and business challenges you share with us
- —Technical data — IP address, browser type, device type, pages visited, and time spent on site (collected via analytics tools)
- —Usage data — how you interact with our website and services
- —Communications data — records of any correspondence between you and Cason AI
3. How We Use Your Data
We use your personal data for the following purposes:
- —To respond to enquiries submitted through our contact or demo forms
- —To provide and deliver our AI calling services to business clients
- —To contact you about your interest in Cason AI, including follow-up calls made by our AI system with your explicit consent
- —To analyse website usage and improve our platform using analytics tools
- —To comply with legal obligations
- —To protect the security and integrity of our services
4. Legal Basis for Processing (GDPR)
For users in the European Economic Area (EEA) and United Kingdom, we process your personal data on the following legal bases:
- —Consent — where you have explicitly opted in, such as submitting a demo or contact form
- —Legitimate interests — to follow up on business enquiries and improve our services, where this does not override your rights
- —Contract — where processing is necessary to deliver services you have requested
- —Legal obligation — where we are required to process data to comply with applicable law
5. California Privacy Rights (CCPA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- —The right to know what personal information we collect, use, disclose, and sell
- —The right to delete personal information we have collected from you
- —The right to opt out of the sale of your personal information — we do not sell personal data
- —The right to non-discrimination for exercising your CCPA rights
To exercise any of these rights, contact us at hello@trycason.ai. We will respond within 45 days.
6. Third-Party Data Processors
We share your data only with trusted third-party service providers who process it on our behalf and strictly for the purposes described in this policy. These processors include:
- —CRM and communication platform — used to store contact records and manage follow-up communications
- —Workflow automation platform — used to orchestrate our AI calling system and data flows
- —AI voice infrastructure provider — used to power outbound calls made by our AI system
- —Website analytics providers — Google Analytics, Microsoft Clarity, and Meta Pixel — used to understand website usage and improve our platform
- —Hosting and infrastructure providers — used to serve this website and our platform
All processors are contractually bound to process your data only on our instructions and in accordance with applicable data protection law. We do not sell your personal data to any third party.
7. Data Retention
We retain your personal data for as long as necessary to fulfil the purposes for which it was collected, subject to the following:
- —Contact and demo form submissions are retained for up to 2 years from the date of submission
- —Client data is retained for the duration of the service relationship and for up to 2 years thereafter
- —You may request deletion of your data at any time by contacting hello@trycason.ai — we will action deletion requests within 30 days
- —Some data may be retained longer where required by law or for legitimate business purposes such as resolving disputes
8. Your Rights
Under GDPR and applicable data protection law, you have the following rights regarding your personal data:
- —Right of access — request a copy of the personal data we hold about you
- —Right to rectification — request correction of inaccurate or incomplete data
- —Right to erasure — request deletion of your personal data where there is no legitimate reason for us to continue processing it
- —Right to restrict processing — request that we limit how we use your data
- —Right to data portability — request transfer of your data to you or a third party in a structured, machine-readable format
- —Right to object — object to processing based on legitimate interests or for direct marketing purposes
- —Right to withdraw consent — where processing is based on consent, you may withdraw it at any time
To exercise any of these rights, contact us at hello@trycason.ai. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.
9. Cookies
We use cookies and similar tracking technologies on our website. For full details of the cookies we use and how to manage them, please see our Cookies Policy.
10. International Transfers
Some of our third-party processors may be based outside the EEA. Where we transfer personal data internationally, we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the European Commission, to protect your data in accordance with GDPR requirements.
11. Children's Data
Cason AI is a business-to-business service and is not directed at individuals under the age of 18. We do not knowingly collect personal data from anyone under 18. If you believe we have inadvertently collected such data, please contact us at hello@trycason.ai and we will delete it promptly.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at:
Cason AI
hello@trycason.ai
trycason.ai